Since its foundation as a die casting company in 1943, RYOBI has been using innovative technologies to manufacture components for electronics, automobiles, telecommunications, and other industries. Years later, In 1944, Ryobi leveraged these technologies and experience to diversify into a new line of products including fishing tackle, printing equipment, golf supplies, power tools, and builders´ hardware. Today, RYOBI is considered among the top fishing tackle brands in Japan. We are dedicated to making innovative fishing products that keep you one step ahead.