About Berkley

Berkley is the premium brand of fishing tackle that fuels your passion for fishing, offering the broadest array of innovative solutions developed by anglers who share your commitment to the sport. Berkley is driven by passion for fishing and committed to make your fishing experience funnier. The leading edge technology has resulted in performance advances in fishing lines, soft baits, hard baits, fishing rods and terminal tackle. Berkley created its own institute called Berkley Conservation Institute (BCI) to help protect the health and well being of the worldwide fish population and ensure fishable waters for angler generations to come.



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