Since its foundation in 1973 CORMORAN has been developing from a newcomer with innovative ideas into market leader in Germany. Cormoran has been presenting substantial news in the last few years as innovations in the field of rods and reels aswell as hooks. Meanwhile Cormoran became one of the the most important developers and producers of fishing equipment. The in-house research and development department works closely together with specialists that inspect every novelty carefully and test them several times in practice. This established network enables a smooth communication between practice and development that results in new products that move the market.